The 7 Step Process That Took A Tire Shop From 0 To 1 Million In A Year
In today's competitive automotive service industry, simply being good at repairs isn't enough. To truly thrive, auto shops need a powerful engine for growth – and that's exactly what Shoprev's digital marketing process provides.
Imagine a world where your bays are consistently full, your phone is ringing with qualified leads, and your shop management runs like a well-oiled machine. Sound like a dream? Shoprev makes it a reality.
Here’s a detailed look at how we took a tire shop from 0 to 1 million in a year.
We implemented a shop management system with good tire inventory management to keep a good eye on stock levels, giving shop clarity.
We created processes that service riders can follow religiously before, during, and after customer vehicle drop offs. This helped reduce wait times and allowed for upselling services efficiently.
We dominated on Google and dominated the map pack. We also built an automated review collection and reply process for seamless follow up on reviews.
We secured recurring revenue by partnering with fleet and commercial companies. (Now, these margins can be a little bit lower, but the focus here is a consistent revenue each and every month.)
We launched Google ad campaigns with killer copywriting and we tracked every single call using a CRM, scaling the ad budget up when the cost per lead was at or below $25.
We ran a text message campaign to their existing customer database for service reminders and vehicle checkups, which grew customer retention and improved customer experience
When hiring, we made the text and service advisors feel like they had a destination and not a pit stop for their careers. We invested into training and fostered a winning culture. Great people make great shops.
With these steps, we accelerated the growth of a tire shop and continue to watch it thrive.
This isn't just about throwing ads online; it's a strategic, multi-faceted approach designed to connect you with more customers, nurture those relationships, and integrate seamlessly with your existing operations.
At Shoprev, we keep the phones ringing and the revenue growing.
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